BLVD63

Carmel Partners enlisted HollisBC to create a fresh and unique name, positioning and identity for BLVD63. Via high impact results, first with a dynamic sales studio and followed up with an impactful luxury-lifestyle resort pushing a 90% occupancy rate prior to completion of construction. Iconography and local love create a down to earth and uber-accessible image and message for some sweet anti-corporate housing.

  • ADA/Regulatory Signage
  • Architectural Signage
  • Brand & Identity Development
  • Brand Expression
  • Brand Standards Guide
  • Brand Storyline
  • Brand Strategy & Positioning
  • Collateral System
  • Curated Art Program
  • Digital Design
  • Environmental Graphic Design
  • Exterior / Interior Signage Program
  • Integrated Marketing Strategy
  • Interior Design
  • Logo Design
  • Marketing Collateral System
  • Naming
  • Promotional Banner Program
  • Storyline and Concept Development
  • Subbrand Identity
  • Supergraphics
  • Tenant Signage Criteria
  • Wayfinding

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