Working closely with architectural and executive teams, HollisBC designed and developed an adaptive graphic and sign system for their new headquarters in San Diego’s bustling East Village. Emphasizing momentum, energy, light and shadow, this modular sign system included crisp white monument address numbers, shadow casting elevator landing IDs, flexible wayfinding and updatable office signs. Business unit levels feature element inspired hallway graphics on movable art tracks. Sub branded feature areas including cafeteria, conference and wellness enhance the amenities in this state-of-the-art high-rise.
Exterior & Interior Signage, Environmental Graphics, Wayfinding