The premise behind the Love Culture name, positioning and brand story is to create a well defined and memorable space in a crowded retail market segment. We envisioned a world where girls take over, creating a visual twist, subverting traditional masculine stereotypes from a female perspective. The results produced an organized chaos, fusing organic elements with modern design. Let love rule!
Love Culture
When girls take over!
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Hollis Brand Culture2479 Kettner Blvd
San Diego California 92101
Tel: 619 234 2061
Fax: 619 234 2062
What lights our fire?
Collaborating with clients. Connecting with audiences. Defining visual narratives. Building brands that engage. HollisBC integrates brand strategy and graphic design with 20 years of business acumen to articulate a brand's soul with focus and clarity. Our equation produces meaningful results that resonate — across print, web and built environments.Passion drives our team. Our work fuels your bottom line.
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3 Comments
Love the pattern & color scheme.
This is fresh and right. Nice.
In a collaborative process with the client and Graham Downes Architecture, HollisBC created a defining brand story, naming and a powerful conceptual package to facilitate prime leasing in key retail locations. This post shares the work that resulted as we created a cohesive brand presence through innovative sign, retail display and environmental graphic applications.